Citrus America Sponsors NGA Executive Conference & Public Policy Summit, Supporting Independent Grocers and the Future of Fresh Innovation

November 13, 2025|Brian Framson|

November 4, 2025, In the News

Citrus America Sponsors NGA Executive Conference & Public Policy Summit, Supporting Independent Grocers and the Future of Fresh Innovation

Citrus America, led by founder and president Brian Framson, continues its mission to empower independent grocers through fresh innovation and practical, high-return solutions. The company recently served as a proud sponsor of the National Grocers Association (NGA) Executive Conference & Public Policy Summit (ECPPS), held October 20–22, 2025, in Washington, D.C.

For Framson and his team, the event represents more than just an industry gathering—it’s a chance to support the independent retailers who form the backbone of American food culture. “As proud advocates for independent grocers, we’re honored to support an event that doesn’t just talk about the future of grocery, but helps define it,” Framson shared. “Independent retailers face unique challenges. Our goal is to help them stand out by leveraging the power of signature fresh offerings that drive loyalty, margin, and long-term growth. You can’t fake fresh—and consumers know that.”

One Florida Company Is Championing the Future of Fresh Innovation for Independent Grocers

Since joining the NGA in 2020, Citrus America has been an active supporter of the association’s mission to empower independent grocers nationwide. The company also proudly sponsors the Women Grocers of America (WGA), helping inspire and develop the next generation of leaders within the industry.

At this year’s summit—one of the grocery industry’s most influential gatherings—Citrus America showcased how its high-performance juicing equipment and turnkey fresh programs help retailers boost produce sales, enhance shopper engagement, and create high-quality fresh juice offerings that differentiate their stores.

“Independent grocers are essential pillars of their communities,” said Miriam Framson, Vice President of Operations. “They represent entrepreneurship, family values, and the heart of American food culture. Being the third generation in an independent, family-run business, we share NGA’s belief that when independent grocers thrive, communities thrive.”

Discover America’s Fresh Revolution

Independent Grocers & The Future of Fresh Innovation — Read the Full Article

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About Us: More About our Juicing Companies

About Citrus America – Citrus America has been driving innovation and quality in the juicing segment for more than a decade in North America and the Caribbean. We’re the exclusive master distributor for Citrocasa and have driven many innovations and quality improvements in juicing equipment. In addition to equipment solutions, we provide tailored training and support strategies to help our customers earn Healthy Profits.

About Citrocasa – Citrocasa has been the pioneer in producing the most innovative and highest quality food grade stainless steel commercial citrus juicing equipment to the grocery, hotel, and restaurant since 2005 across Europe. The Citrocasa 8000 Series was launched in 2005, with the 8000XB and the 8000SB. The 8000SB-ATS was launched in 2013. The Citrocasa Fantastic Series was launched in 2010 with the Fantastic M/AS. The Fantastic F/SB followed in 2011. Between 2015 and today, Citrocasa has launched the Advance upgrades, The Revolution, The Eco, and has added new options for on-line connectivity continuing its role as being the leader in commercial citrus juicing quality and innovation.

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Brian Framson

After 20+ years of blue-chip experience in banking, manufacturing, and the fast-moving consumer goods (FMCG) industry, Brian discovered that it was easier to get an amazing fresh glass of fresh orange juice in Vienna, Austria than when he was visiting his parents in Florida. This didn’t make sense, so Brian set out to change that and founded Citrus America, Inc. in 2010. He traded in his corporate hat for an entrepreneurial one and has been bringing new levels of quality, innovation, and service to the trade ever since. His mission has been to bring professional blue-chip service and to an underserved segment of the grocery and foodservice industries.

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